In this post, WordPress.com VIP Cloud Hosting client Metro.co.uk‘s Head of Development Dave Jensen shares further insights on how their popular site achieved an incredible growth since its migration and launch on WordPress.com VIP. Originally posted on his blog, he’s agreed to share it here on VIP News as well.
For the last two years I have been focused on the design, build and growth of Metro.co.uk utilising the WordPress.com VIP platform. Our approach consists of constant experimentation with both product and content which has returned a large set of data mixed with editorial feedback. This has been refined into a list of product guidelines to help us remain focused on growth. These are based on my experiences and our audience so yours may differ.
Good editorial content will deliver more growth than any product based approach
With a single well written/planned/timed story able to deliver millions of page views…
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